EXPERIENCE
Creative Director
Believe & Build LLC
2024
Designed brand identity for market relaunch, starting with the style guide to a live website.
Developed strategy for social media launch, email marketing campaigns, and client communication.
Brand Strategist
Jon Basíl Tequila
2023-24
Facilitated market launch domestically (NYC, MIA, and LA) and abroad (Ghana, Mexico, and Japan).
Grew to 3 SKUs and 2x revenue with key accounts: GoPuff, BevMo, TotalWines and Jewel-Osco.
Product Manager
SwayBrand, Inc
2019-24
Led product life-cycle of UGC marketplace ($250K economy) between creators and corporate brands.
Acted as Account Executive for PepsiCo, WNBA Chicago Sky, Huggies, Droga5, NFLPA and NBA.
Performed duties of Investment Officer for growth stages (f&f, pre-seed, seed) to achieve $1.5M+
Project Manager
Meta, Inc
2023
Curated campaigns of VR products through influencer marketing and user-generated content.
Consultant
Accenture
2023
Contributed to projects in the technology and media sectors as they relate to equity and inclusion.
Producer
Kimberly-Clark
2023
Directed worldwide marketing efforts for the launch of Huggies' new product-line .
Finance Associate
Los Angeles Dodgers
2022-23
Performed FP&A duties for the nonprofit and for-profit arm throughout record-breaking revenue season.
Economic Consultant
Claremont Business Group
2019-21
Involved in engagements regarding market research/data analysis, litigation, and financial forecasting.